PARI: Storytelling for social media

Aesthetics and trends often take centre stage, but the real power of a strong social media presence is in the message. Consistently delivering content that informs, helps, and resonates with audiences is what truly matters—not just during big campaigns.

Conducted by Vishaka George, Senior Editor and Head of Social Media at the People’s Archive of Rural India (PARI), this session will focus on

a) Key aspects of powerful storytelling, irrespective of the medium.

b) Customising the message for a platform’s (Instagram, Twitter, LinkedIn and YouTube) unique characteristics.

Workshop details here:Storytelling for Social Media: Creating awareness and impact | Workshops Event in Bengaluru

This workshop is ideal for writers, communication specialists, and social media managers in the impact space. However, the broader themes of writing and editing for social media will be valuable to professionals across various industries.