NovoEarth - A company tackling the core problem of Plastic Pollution

Polycycling Solutions Private Limited, operating under the brand name NovoEarth, is a pioneering deep tech organization dedicated to combating the environmental impact of single-use plastic pollution. Our core expertise lies in the conversion of hard-to-recycle plastic waste into 100% recyclable boards, known as NovoBoards, which serve as sustainable alternatives to traditional wood-based boards.

Through our innovative technology, we have developed a unique process that transforms various types of plastic waste into durable and eco-friendly NovoBoards. These boards possess similar properties to wood-based boards while offering the added benefit of being entirely recyclable. By utilizing plastic waste, we contribute to the reduction of plastic pollution and promote a circular economy.

We source plastic waste such as multilayer packaging waste and other FMCG packaging waste, which is typically rejected by recyclers due to its complexity or composition. With our unique process, we efficiently convert this waste into NovoBoards, overcoming the limitations of traditional recycling methods. By keeping our input costs low through strategic sourcing and efficient production techniques, we are able to manufacture and sell our boards in the market at a cost that is comparable to local plywood. This highly competitive price point, combined with the inherent properties of plastic such as waterproofing and termite resistance, gives our product an additional edge in the market.

Our target customers primarily include construction firms, particularly those involved in formwork applications. In India, formwork constitutes a significant portion of plywood consumption, accounting for approximately 60% of all plywood manufactured. NovoBoards are specifically designed to meet the requirements of formwork applications, offering durability, dimensional stability, and resistance to moisture and termites. Additionally, NovoBoards are well-suited for outdoor and indoor furniture applications, where their water resistance and durability make them an attractive choice. Architectural applications with high moisture content and susceptibility to termite attacks also benefit from the superior properties of NovoBoards.

By offering an affordable and sustainable alternative to traditional wood-based boards, NovoBoards cater to the specific needs of construction firms and other industries. We are committed to providing innovative solutions that address the environmental challenges posed by plastic waste while meeting the functional and performance requirements of our customers. Our boards not only contribute to waste reduction but also offer improved performance and longevity compared to conventional plywood.

In addition to our plastic waste conversion technology, we have also developed an advanced solution for repurposing waste chicken feathers. Feather waste is a significant environmental challenge, and through our research and development efforts, we have successfully converted these feathers into 100% compostable polymer resins, known as NovoPolymers. These compostable resins can be seamlessly integrated into existing plastic processing machines, enabling their utilization in a wide range of applications such as packaging, paper coating, and other plastic-based products. By finding innovative uses for waste materials like chicken feathers, we contribute to the circular economy and minimize waste generation.

NovoPolymers are currently undergoing testing by several major organizations in India, including a Fortune 500 company. These tests aim to evaluate the performance and compatibility of NovoPolymers in various applications and industries. The positive feedback and interest received so far indicate the potential for NovoPolymers to make a significant impact in reducing waste and promoting sustainable alternatives.

At Polycycling Solutions, we are driven by our commitment to sustainability and environmental responsibility. By transforming plastic waste and waste chicken feathers into valuable resources, we strive to create a greener and more sustainable future. Through our innovative technologies and products, we aim to inspire positive change and contribute to a circular economy where waste is minimized, resources are maximized, and the planet is preserved for future generations.


Thank you Sarthak.

Where can we check out some of this being implemented? And could you also elaborate on the energy consumption for converting plastics into NovoBoards?

We are currently targeting the formwork application in the construction industry as our major application for NovoBoards. These boards have been effectively used in shuttering applications, providing a sustainable alternative to traditional plywood. You can find images of these applications in the following drive link:

Shuttering - Drive Link.

Other Applications - Drive Link.

At present, we are in the technical pilot stage, refining and optimizing our processes. As we move towards a proper commercial setup, we have strategically designed our manufacturing process to minimize energy consumption. Compared to conventional recycling methods that involve converting waste into pellets before creating useful products, we have eliminated this intermediary step. This innovation significantly reduces the energy required to convert plastic waste into NovoBoards, making our solution even more environmentally friendly.

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Hi Sarthak, Love your website. And loved your journey - Mech, worked in IT, and solving Climate Problems.

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Hi Suman,

Thank you so much for your kind words! I’m thrilled to hear that you love our website and find our journey intriguing.

If you have any specific questions or want to know more about our initiatives, feel free to reach out. I’d be more than happy to share further insights.

Thank you again for your support and encouragement!

Best regards,
Sarthak Gupta

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